Work
Discover some of Val Hunter’s proudest accomplishments.
Canadian Imperial Bank of Commerce
Digital Wealth Management Campaign:
- Managed design, launch strategy, regulatory and risk for a first-ever enterprise email campaign
Human Resources:
- Spearheaded a large-scale resourcing and onboarding initiative, and developed the related governance and processes to achieve recruitment goals
Rogers Communications
Employee Event Marketing:
- Oversaw the execution of multiple branding components related to internal events, including print and digital messaging
National Brand Refresh:
- Managed the branding logistics and installations for a subsidiary national branding refresh program
Level5 Strategy
Company Merger:
- Supported the analysis and development of competitor/comparator architecture frameworks
- Developed post-merger product and services architecture strategy recommendations
Makers TO
Management of several diverse smaller-scale projects including:
- Optimized internal financial modeling, including ROI reporting best practices
- Developed branding guidelines and launch deck for a Venture Capital firm
- Helped secure multiple new partnerships by building pitch decks
- Event Management leadership and strategy development
Royal Bank of Canada (via Makers TO)
Website Strategy and Development:
- Worked with various internal and external partners to strategize and rebuild a refreshed servicing platform for RBC clients
Chobani (via Makers TO)
CMS Management and Optimization:
- Developed a working model to more proactively and efficinetly work with internal stakeholders to ensure up-to-date product features and releases on public website
- Managed all product updates on back end CMS platforms
